Demographics
Every resource your business could wish for is on the doorstep.
Brierley Hill and The Black Country have an ambitious ‘30 Year Vision’: to be a successful, attractive, ‘we can do it’ place. Business confidence in the area is well established. 1.1 million people and 34,000 companies within the Black Country are taking advantage of the region’s many benefits:
- Strong, economically active local population with a growing future workforce (5-15 year olds grew by 7.2% 1991-2001)
- Multi-skilled and flexible local workforce trained to the highest standards
- Additional access to a workforce of around 2.5 million people within the West Midlands conurbation
- Affordable local workforce with average median earnings £19,500-£20,000 pa across the Black Country, compared with £21,500 for the West Midlands and £23,000 for the UK as a whole (2005).
- Well established local training infrastructure: Stourbridge College and the ATC (Advanced Technology Centre) are based on Waterfront Business Park, and together with nearby Wolverhampton University, they are adept at engaging with partners, agencies and industry to offer the latest skills, experience and technology for studies.
- Brierley Hill can provide for your leisure hours as well as it can accommodate your business – from the vibrant leisure scene of bars and restaurants alongside The Waterfront to the pure open spaces provided by the neighbouring Clent and Lickey Hills.
- For shopping, Brierley Hill offers one of Europe’s premier shopping centres right on your doorstep, Merry Hill, now being developed as a mixed-use environment including 1,100 new homes.
Source of statistics: www.blackcountryknowledge.co.uk

